Sunday, December 28, 2003

marketing 101

marketing 101.

A man sees a beautiful girl at a party. He goes up to her and says, "You know, I'm fantastic in the bedroom." THAT'S DIRECT MARKETING.

A man is at a party with some friends and sees a beautiful girl. One of his friends goes over to her and says, pointing at his friend "See that man over there? You know, he's fantastic in the bedroom." THAT'S ADVERTISING.

A man is at a party and sees a beautiful woman. He gets up from the couch, straightens his tie, walks over to her and politely pours her a drink. He stoops down and picks up her napkin that she casually dropped and handed it back to her. He politely offers her a ride to wherever she needs to go. Shyly, she agrees and they prepare to depart. He carefully picks up her coat and helps her on with it. She smiles. As they approach the car, he opens the passenger door for her as any gentleman would, and she smiles again and says "Thanks." He then proudly states, "By the way, you know I'm fantastic in the bedroom." THAT'S PUBLIC RELATIONS.


A man is at a party and sees a beautiful woman. He watches her as she walks over to him. She smiles for a moment, then says "I hear you're fantastic in the bedroom." THAT'S BRAND RECOGNITION.

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